I invented Ultra-Light Filmmaking tm, a process in which CMO's can lower the cost barriers associated with creating agency-quality video content. Content marketing in an enterprise B2B environment is complex and it is imperative that your content platform be aligned, hyper-targeted, and value based, as opposed to product based. I strive to understand your bottom line and what your sales force needs to accomplish in a given quarter. I use that information as the starting point to build a framework in which to operate. This is truly engineered content, and it is proven to make a positive difference to your marketing strategy.
You do not have to change any existing marketing roles to implement my video marketing solutions. The planning stage is all about the bottom line - What is driving sales and who are the stakeholders? I'll build a contextual framework around these key drivers and find the right people in your company to tell these stories.
There are tried and true methods to capturing high production value and there are a few that I invented as well! Capturing great looking content is easier than you might think, and we can collaborate together to build an efficient, scalable system, that is based on my own standards and practices refined over ten years to create cinematic content.
All Systems Go!
I have pioneered a method to capture the most realistic and compelling digital films ever made for a corporate audience. These are NOT industrial videos, they are short films with an important message! Your people are transformed into industry thought leaders, and your most important messages are woven into their stories. I have a proven track record with award winning results!
This is the game changer. I can recruit a small team of super talented content creators for you in-house, so you'll have the ability to innovate and refine your content on a larger scale - ongoing. An on-site team means you can pivot on your marketing ideas and explore variations much faster! These are the most skilled digital artists in the world and what they can create will blow your mind - guaranteed!
Content production strategy consulting
Brand story creation
Content Production Team Recruiting & Consulting Services
Standards & Practices
development plan for content creation